Wednesday, March 10, 2010

Get Googled...

The book, that is.


Just finished reading - well, listening - to this and highly recommend it.  If you want to understand why advertising will be the next industry to be wrenched like music and retail from the pressure of ideas whose time has come, this account will be riveting. Excellent writing, strong journalism, astonishing implications.

Other reviews seemed bored with the pace, but it could be in listening over several sessions, that was not as noticeable.  BTW - the reader, Jim Bond was one of the best American readers I have heard. (I wonder if he introduces himself as "Bond.  Jim Bond.")

[Another review][And another]

Need I say it - the Kindle version is $9.99!

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